March 13th 2008 – A day to remember for Longines Indonesia with many celebrations. Besides the launch of the Sport Collection, it is also the Official opening of the Longines Boutique. The event started with 2 days of intensive media interviews and coverage of Longines Management and Ambassador of Elegance, Ms Denise Keller. Then a record turnout of 70 media journalists were treated to a very usual and refreshing portrayal of Longines with a “Broadway” style musical. It is safe to say most media left the event with a candid and lasting impression of Longines legacy in Sports.
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The venue for the Sport Collection launch – a cosy and elegant lounge with excellent acoustics and video facilities to pamper our media guests.
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The lounge is intimately decorated with prominent Longines advertising and touches of elegance.
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Samuel Yong, Longines Singapore, Denise Keller, Longines Ambassadress of Elegance, Claude Jaunin, Longines Asia-Pacific.
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A surprise birthday present for Longines Agent Indonesia, Sutarsa Tanu.
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“Broadway” style musical depicting “Higher, Faster, Deeper” in Longines exploits in Time-keeping milestones.
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Media were surprised with the first “course” of lunch, up close and personal with Longines Sport Collection.
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The full turnout of 70 media journalists were treated to nice watches and great food.
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Official Opening of Longines Boutique – Mr Claude Jaunin, Longines Asia-Pacific, Ms Denise Keller, Longines Ambassador of Elegance, Mr Sutarsa Tanu, Longines Sole Agent Indonesia.
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The media could not get enough of the Longines timepieces. |
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Denise Keller trying some of the latest watches. |
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