On the year of its 180th anniversary, Longines opens its first Latin American boutique in Santiago (Santiago de Chile, Chile)
Santiago de Chile (Chile) / Saint-Imier (Switzerland) – October 11th 2012 – The first Latin American boutique of the Swiss watch brand Longines has been opened in Santiago with the presence of its President Walter von Känel. In line with the elegant style of the brand, which celebrates this year its 180 anniversary, the boutique will offer the classical models as well as the more recent ones.
Tradition, elegance and performance are the keywords of the brand since its creation in Saint-Imier, Switzerland in 1832. Longines has generations of experience as the official timekeeper at world championships and as a partner of international sports federations. Longines is a member of The Swatch Group S.A., the world’s leading manufacturer of horological products. With an excellent reputation for creating refined timepieces, the brand, whose emblem is the winged hourglass, has outlets in over 130 countries.