Skip to Main Navigation Skip to Content Skip to Social Networks Skip to Bottom Navigation
E-Shop
picture E-Shop
Watches
picture Watches
The Longines universe
picture The Longines universe
Store Locator
picture Store Locator
Customer service
picture The company
 
/en-au /en-gb /fr /fr-ch /de /de-ch /es /it /it-ch /ru /jp /cn /hk /kr /pl /th /tr /pt

Search

The Longines Heritage Classic – Tuxedo: a glimpse into the wild parties of the late 1940s
June 23, 2020
Corporate
The Longines Heritage Classic – Tuxedo

Longines offers two new models inspired by historical pieces with the typical aesthetics of the regained freedom of the late 1940s. You can easily imagine it on the wrist of partygoers at jazz clubs. They have been nicknamed "Tuxedo" by collectors, the contrast of black and white on their dial reminds us of the suits worn during the elegant and festive evenings of the time.

 

To respect the spirit of the original models, Longines has chosen here not to add the word "Automatic" on the dials. In keeping with the aim to create timepieces that are as faithful as possible to historical timepieces, there is also no date window on contemporary models, which are presented on semi-matt black leather straps, perfectly in keeping with the spirit of the era.

The Longines Heritage Classic – Tuxedo is available in two versions: a 3-hand model and a chronograph model.

 

The former stands out for the aesthetics of its dial, a typical and very popular design from the 1940s. An opaline silver disc surrounded by a sublime matt black circle of thin baton hands covered with Super-LumiNova®. The small seconds counter, located at 6 o'clock, is off-centre: this detail contributes to the charm of this 38.50 mm-diameter timepiece housing the exclusive L893.5 movement with its silicon balance spring, a guarantee of quality and precision.

 

The chronograph version displays matt black, opaline and midnight blue, colours as elegant as they are refined. Several zones feature on its dial, and a tachymetric scale - quite rare for a Longines watch - also enriches its circumference, just like on the original model. The Longines Heritage Classic Chronograph - Tuxedo houses in its 40.00 mm-diameter case a movement (calibre L895.5) developed exclusively for Longines Heritage timepieces. It is also equipped with a silicon balance spring.

 

With its two new models in contrasting black and white, The Longines Heritage Classic - Tuxedo brings us back to a colourful era that brought back parties!

 

see more
Longines; Shanghai; New World Boutique reopening; Ambassador of Elegance Zhao Liying
June 18, 2020
Corporate
Longines celebrates Shanghai New World Boutique reopening with Ambassador of Elegance Zhao Liying

On Thursday, June 18th, Longines celebrated the reopening of its Shanghai New World Boutique with the presence of its Ambassador of Elegance, the Chinese actress Zhao Liying.   

 

Located in the Shanghai New World department store, the renewed Longines Boutique spreads across 73 square meters and displays a large selection of timepieces, including the most iconic watches of the brand as well as its latest models.

 

On that occasion, the watchmaker and its Ambassador also unveiled an exhibition on the new Longines DolceVita collection, held next to the brand’s Boutique. Characterised by its rectangular case, the Longines DolceVita collection has grown over the years without ever losing its identity, inspired by the Italian sweet life. Zhao Liying took this opportunity to share her thoughts about the line: “I really love the interchangeable coloured straps, it allows to personalise your watch to suit different occasions or styles. The Longines DolceVita watches perfectly translate the elegance of each woman.”

 

The Longines Boutique is located at Shanghai New World Store, 1F No. 2-68 W. Nanjing Rd. Shanghai. Also held at the Shanghai New World Department Store, the Longines DolceVita exhibition is taking place from June 16-28.

see more
FlagShip Heritage, New Heritage piece
June 10, 2020
Corporate
Elegant and timeless, the Flagship Heritage dares to go black

Launched in 1957, the Flagship collection was one of the first lines to be named by Longines. The flagship flies the flag of the commander-in-chief of the fleet. With this resolutely conquering name, the collection would go on to become a crown jewel for the winged hourglass brand from the 1950s onwards. Initially intended for men, these watches also enjoyed great success with female customers.

 

Today, Longines revisits this timeless, unisex design by drawing inspiration from a rare model with a black dial from 1957, which is particularly prized by collectors. Combining technical expertise and elegance, the new all-black Flagship Heritage will appeal to all vintage watch enthusiasts.

 

This timepiece is equipped with a self-winding mechanical movement (L615) and includes a stainless steel case with a diameter of 38.50 mm. A characteristic feature of the collection, the case also features bevelled, inward-pointing horns, which gives the piece a refined and stylish silhouette.

 

Faithful to the design of the original watch, this model unveils a black lacquered domed dial with a polished finish, accentuated by applied indexes in the shape of faceted trapezoids. Located at 6 o’clock, the date is indicated by an off-centre small seconds counter and the “Flagship” inscription, both emblematic of the watchmaking aesthetics of the 1950s. The dolphin-shaped hands enhance this understated composition, encased in an anti-reflective sapphire crystal.


An emblem of the collection, a golden caravel decorated with blue enamel is engraved on the screw-down case back. The model is presented on a black leather strap decorated with fine beige stitching and equipped with a pin buckle.

 

This new variation completes the Flagship Heritage line, which until now consisted of a steel version with a cream dial, as well as a limited series launched for the collection’s 60th anniversary, celebrated in partnership with the brand’s Ambassador Kate Winslet.

see more
June 03, 2020
Corporate
Longines Spirit

Longines watches and devices, thanks to their reliability, accuracy, robustness and original technology, have contributed to the success of numerous pioneering exploits. They have accompanied explorers on their journeys to the last unknown lands, defied extreme weather, navigated wild oceans and played a part in opening up new air routes and establishing aviation records.

Numerous explorers and aviators have placed their trust in and even entrusted their lives to Longines. The brand has equipped a host of adventurers with their precision tool watches: Amelia Earhart, Paul-Emile Victor, Elinor Smith and Howard Hughes are foremost among those who benefited from its expertise as they conquered air, land and sea.

 

The Longines Spirit collection brings this rich heritage back to life. Linking history with innovation, the new models take traditional features from pilot’s watches and combine them with contemporary lines and codes. The oversized crown, the flange, the pronounced step around the crystal, the font of the dial, the diamond shape indexes and the large, luminous “baton” hands are all elements drawn from the days of pioneering aviation. Reworked and updated, they blend harmoniously with the overall contemporary design. In addition, great care has been taken with the various finishes on the details, whether brushed, matt, polished or in relief.

 

The Longines Spirit’s elegance is equalled only by its state-of-the-art technology. Longines has fitted this range exclusively with self-winding movements (L888.4 and L688.4) with silicon hairsprings to guarantee extreme accuracy and increased longevity. The calibres, with a power reserve of 64 and 60 hours respectively, are chronometer-certified by the Official Swiss Chronometer Testing Institute (COSC). The advanced technology of this new collection is also complemented by the domed sapphire glass with multi-layered anti-reflective coating on both sides, screw in crown, and engraved case back secured with six screws.

see more
Product added to comparator!

Please choose another watch to campare.

You can compare up to three watches

You removed product %REF% from the comparison list
You cleared the comparison list
Attention

The comparator is limited to 3 items

OK

Are you sure you want to remove this item ?

Are you sure you want to remove all ?

Cancel
OK