Longines Kicks Off the International Racing Season at Meydan with the Dubai World Cup Carnival in presence of its Ambassador of Elegance Aishwarya Rai Bachchan
Renowned Swiss watchmaker Longines presented the first set of Dubai World Cup Carnival races, featuring a total of seven races, at the Meydan Racecourse on Thursday, 11th of January, 2018. The inaugural event of this year’s racing season was graced by Longines Ambassador of Elegance and illustrious Indian film actress, Aishwarya Rai Bachchan who also paid a visit to the Longines flagship boutique at the Dubai Mall during her stay in the city. As Official Timekeeper and pillar partner of Meydan, Longines kicked off the exciting Dubai World Cup Carnival that leads up to one of the foremost equestrian events, the Dubai World Cup, dubbed the World’s Richest Race which will be held on March 31st, 2018. Longines Vice President and Head of International Marketing, Juan-Carlos Capelli was also present at the event.
The Official Watch of the event was a timepiece from The Longines Master Collection, featuring a sunray blue dial. This fashionable chromatic variation is perfectly in line with the classic and understated spirit of this collection and is complimented by a blue alligator strap.