The South Korean actor Jung Woo-Sung has been appointed as Longines Ambassador of Elegance
Praised South Korean actor, accomplished director and producer, Jung Woo-Sung perfectly underlines Longines’ motto “Elegance is an attitude”. Undoubtedly one of the most renowned and successful stars in his country, Jung began his career as a fashion model. He made his acting debut in 1994 and rose to stardom a few years later with the gangster film Beat (1997), which earned him the Best New Actor award at the 17th Korean Association of Film Critics Awards. Since then, his talent and work have been constantly acclaimed, notably for his performance in the movies The Good, the Bad, the Weird (2008) and Asura: The City of Madness (2016).
Jung is also lauded as a talented television actor. Besides his thriving career, he also gives his time generously to help those in need, as a UNHCR National Goodwill Ambassador. The dedication and generosity shown by the South Korean artist is a perfect illustration of the true elegance – the elegance of the heart – so dear to Longines.