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Longines Kentucky Oaks & Kentucky Derby, Longines Churchill Distaff Turf Mile; Horse Racing; 2019
May 05, 2019
Horse Racing
Longines Kentucky Oaks & Kentucky Derby, Longines Churchill Distaff Turf Mile 2019

This weekend, Louisville (USA) beat to the rhythm of horseracing. On Saturday, the Kentucky Derby, also known as “the most exciting two minutes in sports”, took place at Churchill Down. On that occasion, Country House, ridden by Flavien Prat, was declared the winner after disqualification for interference of Maximum Security. To mark their victory, Longines awarded Country House’s owner, trainer and jockey with Longines timepieces before an engaged crowd of spectators.


The Derby race represented the pinnacle of an exciting weekend of sport and elegance, with many highlights on and off the track. Earlier on Saturday, the Longines Churchill Distaff Turf Mile prize was claimed by Beau Recall, ridden by Irad Ortiz, who established a lead over Got Stormy and Daddy Is a Legend, close behind.


On Friday, Longines served as Title Partner, Official Timekeeper and Official Watch of the Longines Kentucky Oaks, with an exciting win from Serengeti Empress, ridden by Jose Ortiz. The Longines Prize for Elegance also made an elegant spectacle from the most fashionably attired attendees at Churchill Downs, who worked the pink carpet in their finery, vying for the coveted Longines Prize for Elegance and the chance to win a Longines watch. A panel of judges, including Longines U.S. Brand President Pascal Savoy, selected the most elegant contestants, in keeping with the brand’s motto, “Elegance is an Attitude.”


Presenting the Official Watches of the 2019 Longines Kentucky Oaks and the Kentucky Derby:


The spectators of the Longines Kentucky Oaks had the opportunity to discover the Official Watch of the event, a model from the Longines Master Collection. With its contemporary blue dial, glittering diamond indexes, and polished stainless-steel bracelet, this timepiece blends classic elegance and excellence, for the greatest pleasure of watchmaking enthusiasts. Its self-winding movement and power reserve also ensure this Swiss-made Longines watch’s elegance is matched only by its precision and quality.


As the Official Watch of the Kentucky Derby, Longines was proud to highlight its chronograph model from the Conquest V.H.P. “Very High Precision” collection. The latter represents a new achievement in the field of quartz, combining great precision, high technicality and a sporty look, marked by the brand’s unique elegance. Displaying a blue dial, this watch houses an ultra-precise movement (+-5 seconds/year), a chronograph caliber and a perpetual calendar.


About Longines: Based in Saint-Imier in Switzerland since 1832, the watchmaking company Longines wields expertise steeped in tradition, elegance and performance. With generations of experience as official timekeeper of world championships, and as partner of international sports federations, Longines has built strong and long-lasting relationships in the world of sport over the years. Known for the elegance of its timepieces, Longines is a member of Swatch Group Ltd., the world’s leading watch manufacturer. The Longines brand, with its winged hourglass emblem, is established in over 150 countries.

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Longines Sagaro Stakes; Horse Racing; 2019
May 01, 2019
Horse Racing
Longines Sagaro Stakes 2019

On 1 May 2019, Longines was proud to time the victory of Dee Ex Bee and his jockey William Buick in the Longines Sagaro Stakes, feature race of the newly renamed Royal Ascot Trials Day. Dee Ex Bee’s owner, trainer and jockey received an elegant Longines timepiece to celebrate their win.

Longines is the Title Partner of the Longines Sagaro Stakes race, as well as the Official Timekeeper and Official Watch of the Ascot racecourse.

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Longines Prix Allez France & Prix Ganay; Horse Racing; 2019
April 28, 2019
Horse Racing
Longines Prix Allez France & Prix Ganay

As the Official Partner of the ParisLongchamp Racecourse, Swiss watchmaking brand Longines was proud to time the incredible performance of Waldgeist ridden by Pierre-Charles Boudot in the Prix Ganay. On this occasion, Longines was also delighted to present the Prix Allez France Longines, to which the brand lends its name. The spectators of this race saw Morgan le Faye and Mickaël Barzalona crossing the line first. Tosen Gift and Fabrice Veron took second place followed by Shahnaza and Christophe Soumillon. Morgan le Faye’s owner, trainer and jockey were granted with elegant Longines timepiece from the hands of Frédéric Bondoux, Longines Brand Manager France.

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IFHA & Longines Award of Merit; Award; 2019
April 11, 2019
Horse Racing
IFHA & Longines Award of Merit 2019

As the Official Partner and Official Watch of the International Federation of Horseracing Authorities (IFHA), the Swiss watchmaker Longines was proud to present the 2019 Longines and IFHA International Award of Merit to industry leader John Messara, who is the first Australian to receive the award.

“I’m very grateful to receive the Longines and IFHA International Award of Merit because it is presented by my international peers, and much of my work over the past four decades has focussed on elevating Australian racing and breeding and communicating our success around the world,” said Messara. “I acknowledge especially the unflinching support of my wife, Kris, and our four children; all of my team, past & present, at Arrowfield; the Boards & Executives of Racing New South Wales and Racing Australia; and two excellent Ministers for Racing, the Honourable George Souris AM and the Honourable Troy Grant.

“I’ve also been blessed by an incomparable dynasty of champion stallions that has shaped my career and the entire Australian thoroughbred industry over the past 30 years. Danehill, Redoute’s Choice and now Snitzel – thank you.”

Previous winners of the International Award of Merit include the Magnier family and trainer Aidan O’Brien, the driving forces behind Coolmore and the Ballydoyle Racing Stable in Ireland; Yutaka Take, legendary Japanese jockey; the Romanet family, long renowned leaders in both the French and international world of horseracing; Jim Bolger, leading Irish trainer, owner and breeder; Alec Head, past champion trainer and patriarch of prominent stud farm Haras du Quesnay; Seth Hancock of historic Claiborne Farm in America; and the late Marcel Zarour Atanacio, former chairman of the South American organization for the promotion of Thoroughbreds (OSAF).

The International Award of Merit was created in 2013 by Longines and the IFHA in order to honour public figures for their outstanding contribution to the world of horse racing. As Official Partner and Official Watch of the IFHA, Longines additionally awards several other prizes in recognition of excellence in this discipline in collaboration with the IFHA. The winners are honoured throughout the year in ceremonies attended by representatives from across the entire profession.

“It is a great honour and pleasure to recognise tonight Mr. John Messara’s dedication to Thoroughbred racing, a sport dear to the brand,” said Walter von Känel, president of Longines. “Indeed, for one century and a half, our love for the equestrian world has steadily increased, and today we have become the main partner of international institutions and events in the disciplines of horse racing, but also show jumping, eventing, endurance, dressage and driving. More than that, our commitment to equestrian sports is based on common shared values: Tradition, Elegance and Performance. It perfectly embodies our long-time partnership with the IFHA, of which Longines is the proud Official Partner and Official watch.”

Representatives from both Longines and the International Federation of Horseracing Authorities were in Australia to celebrate Messara’s achievements.

“I have the utmost respect for John Messara, and it is an honour for me to be in Sydney for the presentation of the seventh Longines and IFHA International Award of Merit,” said Louis Romanet, chairman of the IFHA. “The recipients of the first six awards confirm the dynamic global nature of 21st century breeding and racing. He is a very deserving recipient of the prestigious 2019 Longines and IFHA International Award of Merit.”%break%About John Messara, recipient of the 2019 Longines & IFHA International Award of Merit

Messara has been a key figure in Australian racing for more than three decades, and he is the owner and chairman of Arrowfield Stud in New South Wales. The highly successful and respected farm, which was founded in 1985, identified, purchased and launched the career of breed-shaping champion sire Danehill in Australia and is currently home to his champion sire grandson Snitzel.

Among his many titles, Messara has served as chairman of Racing New South Wales (December 2011- December 2016), inaugural chairman of Racing Australia (January 2014-December 2016), vice-chairman of the Asian Racing Federation (2014-2016), president of Thoroughbred Breeders Australia (2007-2008), and inaugural chairman of Aushorse (2001-2008).

Previous accolades Messara has received include Life Membership of the Australian Turf Club (2016), the Thoroughbred Breeders NSW inaugural Heroic Award (2011), and appointment by the Australian government in 2008 as a Member of the Order of Australia (AM).

Messara, who was born in 1947, attended the University of New South Wales. After graduating in 1968, he commenced work with Edwin V Nixon & Partners (Arthur Young & Co), chartered accountants, before joining the firm of Ralph King & Yuill, Member of the Sydney Stock Exchange, and establishing their European branch in Geneva, Switzerland. He returned to Australia and was elected a Member of the Sydney Stock Exchange in 1973. 

That same year, Messara married his wife, Kristine. They have four children: Dr. Louise Messara; Paul Messara, Group 1 trainer and manager, Arrowfield Stud; Michael Messara, a director of the Arrowfield Group; and media presenter and producer Susanne Gray.



About Longines

Longines has been based at Saint-Imier in Switzerland since 1832. Its watchmaking expertise reflects a strong devotion to tradition, elegance and performance. Longines has built solid and lasting ties with the world of sport over the years, with a wealth of experience as timekeeper for sports championships around the globe and a partner of numerous international sports federations. Renowned for the elegance of its timepieces, Longines is a member of Swatch Group Ltd., the world's leading watch manufacturer. Known by its winged hourglass logo, the brand is today present in over 150 different countries.

About the International Federation of Horseracing Authorities (IFHA)
The International Federation of Horseracing Authorities (IFHA) is the world peak body for the international sport of Thoroughbred racing. Its 60 members are the national racing authorities across the globe which stage Thoroughbred races.

Major areas of the IFHA’s activities include:

  • Making and amending the International Agreement on Breeding, Racing and Wagering (the IABRW)
  • Policy development relating to welfare and safety of horses and riders
  • International Race Planning and Grading (“black type”)
  • World Rankings
  • The fight against Equine Prohibited Substances and Practices
  • Harmonization of Race Day Rules
  • Certification of IFHA Reference Labs
  • Fostering commercial development of the racing industry globally

The IFHA is a foundation member with Fédération Equestre Internationale (FEI) of the International Horse Sports Confederation and is affiliated to the World Organisation for Animal Health (OIE).

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Dubai World Cup & Longines Dubai Sheema Classic; Horse Racing; 2019
March 30, 2019
Horse Racing
Dubai World Cup & Longines Dubai Sheema Classic 2019

As Official Timekeeper of all events organised by the Meydan Group, Longines was proud to time the nine races of the Dubai World Cup, held on 30 March, at the impressive facilities of the Meydan Racecourse. The Swiss watch brand also lent its name to the Longines Dubai Sheema Classic, one of the biggest turf races in the world, claimed by Old Persian led by William Buick. Old Persian’s winning owner, trainer and jockey received elegant timepieces from the hands of Matthieu Baumgartner, Vice President Marketing of Longines and Patrick Aoun, Brand Manager of Longines Middle East.


The Dubai World Cup was the perfect opportunity for Longines to highlight a model from the Conquest V.H.P. “Very High Precision” collection, as the Official Watch of the race day. This timepiece, featuring a blue dial, is equipped with an exclusive movement renowned for its high degree of precision for an analog watch (± 5 seconds/year) and its ability to reset its hands after an impact or exposure to a magnetic field. These attractive features are likely responsible for its exceptional movement status, to which a very long battery life and a perpetual calendar must be added.


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Kiamichi; 63rd run; Longines Golden Slipper
March 23, 2019
Horse Racing
Stunning victory of Kiamichi at the 63rd run of the Longines Golden Slipper

On Saturday 23 March, the Swiss watch brand Longines celebrated its fourth year as the Title Partner, Official Timekeeper and Official Watch of the Longines Golden Slipper, also known as the `Jewel in the Crown´ of the Rosehill Carnival. On this occasion, Longines was proud to have timed the victory of Victorian jockey Damian Lane riding Kiamichi, who took out the coveted title in the richest two-year-old race. In front of an ecstatic crowd at the Rosehill Gardens Racecourse, the winning owner, trainer and jockey were presented with elegant Longines timepieces from the hands of Longines representative.

Longines Golden Slipper Carnival ambassadors, The Rubens frontman, Sam Margin and his international model wife Rosie Tupper, attended the race day and judged the Longines Prize for Elegance, selecting the most elegant female racegoer of the day. They presented the winner a beautiful Longines timepiece, echoing the elegance of this event and her highly distinguished outfit.

The Longines Golden Slipper was the perfect occasion for the brand to highlight the Official Watch of the event, a model from the Record collection. This line combines classic elegance and excellence, aspiring to become the spearheads of the brand. Moreover, the automatic timepieces of this collection house a chronometer movement with unique properties, certified by the Swiss Official Chronometer Testing Institute (COSC).

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