A subtle balance between the classic and the distinct, elegance is one of the hallmarks of Longines watches. It has been a pillar of the brand from the outset, and it always inspires the lines, shapes and materials of its timepieces. Expressed through the brand’s slogan “Elegance is an attitude”, this value forges Longines’ reputation and image around the world.
La Grande Classique de Longines
Launched in 1992, La Grande Classique de Longines has played a major role in forging the reputation of the winged hourglass brand. This range is a symbol of Longines’ classic elegance and timeless sophistication, and stands out thanks to its very slim profile and wide palette of versions. Designed for both women and men, this iconic collection can be seen on the wrists of all those who know how to appreciate true value.
A silvery moon on a spring night; a star that glistens reaches its peak and then disappears. A symbol of passing time, living time and the moon that entrances us with its rounded, delicate lines the Longines PrimaLuna is a tribute to this silvery star. Its soft silhouette is enhanced by the exquisite purity of the dial and the whole is illuminated by a play of sparkling diamonds. Graceful, magical, this is a model that will seduce women who appreciate contemporary, sophisticated elegance.
Since its inception, the Longines DolceVita collection has illustrated contemporary elegance of the Longines watchmaking brand worldwide. Inspired by the "Dolce Vita", it is an homage to the sweetness of life. Today, a new chapter in this collection opens with a unique interpretation featuring softened lines. These new variations will not fail to impress women who have made charm a way of life.
The Présence collection remains true to the classic, timeless elegance that characterises the Swiss watch brand Longines. Its structured case with understated lines, will delight both men and women alike. Adorned with Roman numerals, its dial pairs elegance with legibility. All of these characteristics come together to make this line an essential part of the Longines collection.
The launch of the first Flagship by Longines in 1957 was met with resounding success. Today, this timeless collection can still be found in the brand's range of products in a reworked form. Each fitted with a self-winding calibre, these models will enchant lovers of classic, robust watches. A wide range of dials and a selection of sizes mean that everyone can find the watch that suits him or her.