ASCOT IS AN ATTITUDE
Time for Royal Week (17th – 21st June)
The countdown to Royal Ascot is on, and as always, the fashion on display during Royal Week promises to be flawless. From statement hats and stylish ties to the perfect watch, accessories take centre stage in any style race.
As the Official Partner, Official Timekeeper and Official Watch of Royal Ascot for the past 18 years, LONGINES is proud to present the Royal Ascot Look Book – a curated selection of timepieces that celebrate elegance, tradition, and timeless style, values that unite LONGINES and Royal Ascot.
Get the LONGINES look for this year’s Royal Ascot and remember… Elegance is an attitude.
Time to turn heads with LONGINES
Perfect your Royal Ascot look with a striking finishing touch — the LONGINES LEGEND DIVER, 39 mm, featuring a bold terracotta dial and vintage-inspired bracelet that adds just the right pop of colour to your wrist.
Time to style, the LONGINES way
Leather and gold are the perfect pair. Quietly luxurious and always timeless – you can’t get any chicer than our LONGINES MINI DOLCEVITA 18K yellow gold masterpiece.
Time to spare at Royal Ascot
Visit us at our LONGINES pop-up boutique in our new location overlooking the Parade Ring. Capture your Royal Ascot memories at our flower wall, the perfect place to create an elegant moment – don’t forget to share your photos using our official hashtags:
#ascotisanattitude #royalascot