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The Dubai World Cup: Hawkbill steals the limelight in the Longines Dubai Sheema Classic race

Horse Racing
March 31, 2018

The Meydan Racecourse in Dubai, of which Longines is the Official Timekeeper, is one of the world’s top global venues of thoroughbred racing. As unique as it is prestigious, the Dubai World Cup Carnival hosts a dozen race days from January to the end of March. It closes with the Dubai World Cup, which sees nine races take place during that day, culminating with the eponymous race, claimed this year by Thunder Snow led by Christophe Soumillon.


This feature race was preceded notably by the Longines Dubai Sheema Classic, the most important turf race of the day, won by Hawkbill ridden by William Buick. The Swiss watch brand, represented by Juan-Carlos Capelli, Vice President and Head of International Marketing and Patrick Aoun, Brand Manager for Longines Middle East, was proud to reward the winning connections of the race with elegant Longines timepieces.


A highly anticipated event for the highest level of racing fans, the Dubai World Cup is also distinguished by its elegant attendance. In this privileged setting, Longines Ambassador of Elegance Chi Ling Lin presented the Longines Prize for Elegance, in the form of a beautiful Longines timepiece, to the female attendee with the most stylish look.


Earlier that day, Chi Ling Lin took part in the inauguration of Longines’ new boutique located at Mall of Emirates, where the brand presented its Record collection. In the company’s purest watchmaking tradition, these chronometer-certified models combine classic elegance and excellence, aspiring to become the spearheads of the brand.


As for the Dubai World Cup, Longines highlighted the Conquest V.H.P. “Very High Precision” model, representing a new achievement in the field of quartz, combining great precision, high technicality and a sporty look, marked by the brand’s unique elegance. Featuring a silver dial, this model houses an ultra-precise movement (+/- five seconds per year) and is equipped with a smart crown facilitating manipulation.

Dubai World Cup & Longines Dubai Sheema Classic; Chi Ling Lin; Conquest V.H.P.; Mall of Emirates;
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a horse magazine
by Longines

Longines’ passion for equestrian sport dates back to 1878, when it produced a chronograph engraved with a jockey and his mount. Three years later, it can be found on American racecourses, adopted by horse enthusia­sts. In 1912, the company partnered for the first time with an international show jumping competition. Today Longines’ involvement in equestrian sports includes show-jumping, flat racing, endurance, driving, dressage and eventing competitions.

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