Skip to main navigation Skip to content

To celebrate the launch of Longines Spirit all Longines Spirit orders will receive a complimentary watch travel pouch.

News

  • September 01, 2019

    Horse Racing

    Longines Grosser Preis von Baden

    For the delight of all the enthusiastic race fans in attendance, the Longines Grosser Preis von Baden featured this year again stunning performances in all races run today on the Iffezheim racecourse. The much-awaited Group 1 Longines Grosser Preis von Baden race was claimed by Ghaiyyath led by William Buick, ahead of Donjah and Laccario. As the Title Partner and Official Timekeeper of the event, Longines was delighted to present Ghaiyyath’s winning team with elegant timepieces. The brand lent another elegant touch to the event by inviting its Ambassador of Elegance Ingeborga Dapkunaite to attend the event, as well as present the Longines Prize for Elegance to the most elegant female spectator in attendance, namely Mariam Weiland.   The Official Watch of the Longines Grosser Preis von Baden The Official Watch of the 2019 Longines Grosser Preis von Baden is a model from the Conquest “Very High Precision” collection, which represents a new achievement in the field of quartz, combining great precision, high technicality and a sporty look, marked by the brand’s unique elegance. Displaying a silver dial, this model is equipped with an exclusive movement renowned for its high degree of precision for an analog watch (± 5 seconds / year) and its ability to reset its hands after an impact or exposure to a magnetic field. These attractive features are likely responsible for its exceptional movement status, to which a very long battery life and a perpetual calendar must be added.

  • September 01, 2019

    Jumping

    The Hampton Classic Horse Show

    Swiss watchmaker Longines returned as the Official Partner and Timekeeper of the Hampton Classic Horse Show, which was held in Bridgehampton, New York from August 25 to September 1. The brand presented elegant watches to winners in ceremonies honoring their distinguished performances in the Longines Rider Challenge, the Longines Cup, and the Grand Prix. The Longines Rider Challenge prize was awarded to Shane Sweetnam, who accumulated the most points in the Open Jumper classes, who also won the Longines Cup riding Kirschwasser SCF. Lucy Deslauriers, riding Hester, took the Grand Prix prize.   Now in its 44th year, the Hampton Classic has become a fixture of the New York City social calendar, attended by more than 3,000 VIP guests, including high-profile celebrities and socialites, who sip, stroll, and spectate throughout the extravagant event. Nearly 50,000 spectators attended the extravagant 2019 Hampton Classic event, presented with Official Partner and Timekeeper Longines.

  • September 01, 2019

    Eventing

    Longines FEI Eventing European Championships

    From 28 August to 1 September 2019, Longines was proud to be the Title Partner and Official Timekeeper of the 2019 Longines FEI Eventing European Championships, which gathered in Luhmühlen (GER) the best riders and horses of the discipline for five days of intense competitions. Requiring both the horses to be extremely versatile and the riders to have exceptional skills, the Eventing discipline perfectly illustrates Longines’ values, as it requires elegance of dressage, precision of show jumping, as well as speed and courage of cross-country.   Held in Luhmühlen for an incredible sixth time (1975, 1979, 1987, 1999 and 2011), the 2019 Longines FEI Eventing European Championships saw the victory of team Germany, made up of Ingrid Klimke, Michael Jung, Andreas Dibowski and Kai Rüder, as well as the win of Ingrid Klimke and her mount SAP Hale Bob OLD in the individual title. To celebrate their great performances, Longines was delighted to present the winners with elegant timepieces.   On this occasion, Longines was also honored to highlight the Official Watch of the event, a model from the Conquest V.H.P. “Very High Precision” collection. This line represents a new achievement in the field of quartz, combining great precision, high technicality and a sporty look, marked by the brand’s unique elegance. Equipped with an exclusive movement renowned for its high degree of precision for an analog watch (± 5 seconds a year) and its ability to reset its hands after an impact or exposure to a magnetic field, the Conquest V.H.P. has thus positioned itself as the standard-bearer of extreme precision.

  • August 26, 2019

    Corporate

    Longines inaugurates its new Boutique in Taipei

    Longines celebrated the opening of its new Boutique in Taipei 101 in Taiwan on 26th August. On this occasion, Longines Ambassador of Elegance Jung Woo-Sung joined the brand for the traditional ribbon-cutting ceremony with Walter von Känel, President of Longines. The new store displays a large selection of Longines timepieces, including the most emblematic watches of the brand as well as its latest models. At the same time as the Boutique inauguration, Longines celebrates the opening of the “My Master Moment” watch and photography exhibition showcasing the new models of The Longines Master Collection, along with timepieces from Longines’ museum in Switzerland, especially sent for this exhibition.

  • August 26, 2019

    Corporate

    The latest models of The Longines Master Collection unveiled in Taiwan

    Taipei hosted the official presentation of The Longines Master Collection new timepieces in presence of Jung Woo-Sung, Longines Ambassador of Elegance. The Swiss watch brand was proud to present the 2019 models, characterized by a moon phase indicator and a refined aesthetic, thus strengthening one of its emblematic line created in 2005. From the start, this collection has enjoyed an undeniable level of success propelling its status as the best representation of Longines watchmaking expertise.   “This year, with the new models of The Longines Master Collection, we clearly reaffirm our commitment to traditional watchmaking. With a moon phase indicator at 6 o’clock and a new calibre developed exclusively for Longines, the 2019 pieces really stay true to the DNA of the line”, said Walter von Känel, President of Longines on the occasion of The Longines Master Collection presentation.   After making an appearance at the opening of the new Longines Boutique in Taipei 101, Longines Ambassador of Elegance Jung Woo-Sung attended The Longines Master Collection event.   During the evening, the South Korean actor, director and producer joined Walter von Känel on stage to share his thought about the new models: “The Longines Master Collection is the perfect watch for me. Its classical elegance and timeless aesthetics completely match with my style. I particularly like the new face of the dial with its sleek moon phase display”.

  • August 25, 2019

    Jumping

    Longines FEI European Championships

    As part of its long-lasting commitment to equestrian sports, the Swiss watch brand Longines was proud to take part in the Longines FEI European Championships 2019, held from 19 to 25 August in Rotterdam (NL). As per the previous edition held in Gothenburg (SE) in 2017, Longines was honoured to be the Title Partner, Official Timekeeper and Official Watch of this year’s event, bringing together the best European riders and horses in the disciplines of Jumping, Dressage and Para-Dressage. The brand was pleased to grant the winners in the different disciplines with elegant timepieces as a reward for their remarkable performances. Among these great achievements, Longines Ambassador of Elegance, Sönke Rothenberger, and the German team captured the victory in the Longines FEI Dressage European Championship on Tuesday. On Friday, the Belgian Show Jumping team won the gold medal in the Longines FEI Jumping European Championship. Longines also celebrated the victory of Isabell Werth in the Dressage Grand Prix Freestyle, as well as the win of team Netherlands in the Para-Dressage team competitions, on Saturday. The following day, Swiss rider Martin Fuchs took brilliant victory in the Individual Jumping competition, and received an elegant watch from the hands of Longines Ambassador of Elegance and sport’s legend, Stefanie Graf, invited by the brand on that special occasion. On Saturday, Longines and the FEI were also delighted to host Sönke Rothenberger, as well as elegant riders Matt Harnacke, Anne Meulendijks, Lotte Meulendijks, This Esme and Olivia Towers for a Meet & Greet in the Longines Boutique located at the venue. During this thrilling week of competitions, Longines was pleased to highlight the Official Watch of the event, a blue model from the HydroConquest collection. Highly technical and innovative ceramic has been added to the bezel of the new HydroConquest models. Available in grey, black or blue, this scratch-resistant insert matches the colour of the dial, ties together the fully modernized design and sporty silhouette of this collection.

  • August 23, 2019

    Corporate

    Longines officially inaugurates its renewed Phnom Penh Boutique

    Strenghtening its presence in Cambodia, the Swiss watch brand Longines celebrated, on 23 August 2019, the reopening of its Phnom Penh Boutique on No.171, St.130, Sangkat Phsar Thmei1, Khan Daun Penh. Spread across 484 square feet, the store displays a large selection of Longines timepieces, including the most iconic watches of the brand as well as its latest models.    Numerous guests attended the event, including retail partners, local celebrities, as well as the Director of the Swiss Agency for Development and Cooperation in Cambodia. Following the ribbon cutting ceremony, the attendees were invited to discover Longines’ elegant boutique and timepieces.%break%The winged hourglass brand took this opportunity to highlight its new models from the HydroConquest collection.  Combining watchmaking excellence and traditional elegance, both hallmarks of the winged hourglass brand, this line features a bezel enhanced with a coloured ceramic insert adding a touch of brilliance and modern styling. These new, refined models derive their inspiration from the fascinating world of aquatic sports.

  • August 18, 2019

    Jumping

    Longines Deauville Classic

    The national anthem of the United States marked the conclusion of the Longines Deauville Classic, as US rider Margie Goldstein-Engle emerged victorious in the Grand Prix CSI 3* Longines de la Région Normandie with her gelding Dicas. Goldstein-Engle defeated France’s Jérome Hurel on As de Mai and Belgium’s Celine Schoonbroodt-de-Azedevo on Cheppetta, who finished second and third respectively. As the Title Partner and Official Timekeeper of the Longines Deauville Classic, the Swiss watch brand was proud to present Margie Goldstein-Engle with an elegant timepiece from the hands of Longines France’s Brand Manager, Frédéric Bondoux.

  • August 11, 2019

    Jumping

    The Longines FEI Jumping Nations Cup™ of Ireland - Dublin Horse Show

    The seventh and final leg of Longines FEI Jumping Nations Cup™ concluded with the impressive win of Team Great Britain, thus securing their ticket to the Finals in Barcelona in October. Team Italy finished second, while Team Ireland gave the home crowd a podium to celebrate by winning the bronze medal. Acting as the Title Partner and Official Timekeeper of the Longines FEI Jumping Nations Cup™, the Swiss watch brand Longines was proud to reward Team Great Britain with elegant Longines timepieces.

  • August 11, 2019

    Jumping

    Longines Global Champions Tour of Valkenswaard

    The fifteenth leg of the Longines Global Champions Tour, of which Longines is the Title Partner and the Official Timekeeper, ended this Sunday in Valkenswaard. The weekend’s highlight trial, the Longines Global Champions Tour Grand Prix of Valkenswaard, was marked by the victory of Maikel van der Vleuten on Dana Blue. Longines was delighted to present him with an elegant timepiece to celebrate his great performance.   This weekend of intense competition was the perfect occasion for Longines to present the Official Watch of the event, a model from the iconic HydroConquest collection, which combines technical excellence and traditional excellence, both distinguished hallmarks of the brand. This timepiece features a bezel enhanced with a coloured ceramic insert adding a touch of brilliance and modern styling.